Digital Marketing Professional

We are seeking a creative, results-oriented Digital Marketing Professional to support our brand's growth across multiple channels. This role is ideal for someone who is highly organized, proactive, and comfortable managing a variety of digital initiatives from strategy to execution.

Key Responsibilities, but not limited to:

Branding & Creative

• Develop and refine brand identity, including logo variations, color palettes, messaging, and visual standards.
• Create cohesive brand assets for web, social, and print.
• Ensure brand consistency across all marketing materials and platforms.

Website Development & Management

• Build, update, and manage our website (WordPress/Wix/Squarespace/Shopify - depending on platform).
• Optimize site for SEO, mobile responsiveness, and user experience.
• Track website performance via Google Analytics or similar tools.
• Implement landing pages, lead capture forms, and conversion funnels.

Social Media Management

• Develop a monthly content calendar for all social platforms.
• Create engaging posts (graphics, captions, short-form videos).
• Schedule content, respond to comments/messages, and grow community engagement.
• Track performance and adjust strategies based on analytics.

Email Marketing

• Build and manage email campaigns and newsletters.
• Write compelling copy and design visually appealing templates.
• Segment lists and optimize campaigns for open and click-through rates.
• Automate email sequences for nurturing and onboarding.

Content Creation

• Write blogs, social copy, ad copy, and marketing materials.
• Develop visual content including graphics, short videos, and presentations.
• Repurpose content across channels for maximum reach.

Pitch Decks & Presentations

• Design professional, visually compelling pitch decks.
• Assist with storytelling, layout, and content flow.
• Update decks as needed for investor, partner, or client presentations.