SEO Technician at Purely Digital Marketing August 2023 - Present Key responsibilities: Regularly update and optimize the GMB profile for clients. Ensure accurate business information, including hours of operation, contact details, and business categories. Utilize Local Brand Manager to monitor and manage local citations and business listings. Implement strategies to improve local search visibility and consistency across online platforms. Set up and manage automated workflows using Zapier to streamline SEO tasks. Utilize Omega Indexer to ensure efficient and timely indexing of web pages. Leverage BrightLocal for local SEO insights, tracking local keyword rankings, and monitoring local search performance. Generate and analyze reports to identify opportunities for improvement in local search optimization. Create and manage Web 2.0 properties to build high-quality backlinks and enhance their online presence. Develop and publish SEO-optimized blog posts for clients. Provide insights into website performance, keyword rankings, and the effectiveness of implemented strategies. Implement on-page SEO best practices, including optimizing title tags, meta descriptions, header tags, and URL structures. Ensure website content is structured for both users and search engines. GMB Business Reviewer | Gas & Plumbing Australia Pty Ltd October 2023 - February 2024 Key responsibilities: Write genuine and positive reviews for businesses listed on Google My Business. Follow Google's review guidelines and policies while writing reviews. Maintain professionalism and integrity in all reviews. Ensure reviews are detailed, informative, and helpful to potential customers. Help businesses build credibility and attract more customers through positive reviews. Stay updated with the latest trends and changes in Google My Business review policies. Foster a sense of trust and reliability in the reviews to benefit both businesses and consumers. Guest Post Writer | Amital February 2023 - February 2024 Key responsibilities: Adhere to deadlines for content submission, revision, and publication. Coordinate with the editorial team to ensure timely and smooth publication. Communicate effectively with the SEO team to understand specific SEO goals and strategies. Collaborate on content optimization and keyword incorporation to achieve desired outcomes Optimize the content for search engines by following on-page SEO best practices. Use headers, meta descriptions, and other elements to enhance the post's discoverability. Encourage audience engagement by crafting content that sparks interest and invites discussion. SEO Specialist | Empire Movers & Storage February 2023 - January 2024 Key responsibilities: Regularly update and optimize GMB profiles for clients. Ensure accurate business information, including hours of operation, contact details, and business categories. Implement GMB posting strategies to engage with the local audience and improve visibility. Develop and execute effective link-building strategies to increase the authority and credibility of client websites. Acquire high-quality backlinks from relevant and authoritative websites. Conduct outreach campaigns to identify and secure guest posting opportunities on reputable websites. Utilize Local Falcon to monitor local search rankings and assess the geographical impact of SEO efforts. Leverage SEMrush for comprehensive keyword research to identify relevant and high-traffic keywords. Analyze competitors' backlink profiles using SEMrush to inform and enhance link-building strategies. Conduct thorough competitor analysis to identify link-building opportunities and gaps in the market. Stay informed about competitors' strategies to adapt and improve SEO efforts. Develop high-quality, SEO-optimized content for guest posts that align with the target websites' audience and guidelines. Incorporate relevant keywords and backlinks naturally within the content. Content Writer | Sylaba Translations September 2022 - August 2023 Key responsibilities: Create high-quality, engaging content that aligns with SEO best practices Collaborate with SEO and marketing teams to develop integrated content and SEO strategies Maintain and update Google My Business listings to optimize local search visibility. Implement effective on-page optimization techniques, including meta title and description optimization. SEO Specialist | Full Deck Agency December 2020 - February 2024 Key responsibilities: Develop and maintain websites with a focus on SEO best practices Optimize on-page content, including meta tags, headings, and URLs Develop and implement effective link building strategies to improve website authority and ranking Social Media Manager | DJ’s Unique Finds April 2022 - September 2023 Key responsibilities: Develop and implement social media strategies to increase brand visibility and engagement. Create and curate compelling and relevant content for social media platforms. Manage and maintain social media accounts, including scheduling posts and responding to comments and messages. Monitor social media trends and industry developments to optimize strategies. Blog Post Writer | The Kitchen Van May 2023 - August 2023 Key responsibilities: Create engaging and informative blog posts for various topics. Publish blog posts using WordPress, ensuring proper formatting, readability, and SEO optimization. Incorporate geotagged images into blog posts and provide descriptive alt text for accessibility and SEO purposes. Utilize SEO plugins like Rank Math and Yoast SEO to optimize blog posts for search engines and improve visibility. Conduct thorough research on the assigned topics to provide accurate and valuable content for the target audience. General VA | Awkward Essentials April 2022 - July 2023 Key responsibilities: Respond to emails and manage correspondence Schedule appointments and coordinate calendars Conduct online research and compile data Perform data entry and maintain databases Conduct regular calls to CVS stores to verify product availability and track inventory. Generate leads through various channels, such as online research and data mining. Engage in influencer outreach on social media platforms to collaborate with relevant influencers for brand promotion. Draft and send outreach emails to potential clients, partners, or customers to establish business relationships and explore collaboration opportunities. Provide general administrative support, including scheduling, email management, and document preparation. Social Media Manager | Center Yourself Holistics August 2022 - March 2023 Key responsibilities: Develop and execute social media strategies to increase brand awareness and engagement. Create and curate engaging content for social media platforms, including text, images, and videos. Manage social media accounts and monitor audience engagement and feedback. Monitor industry trends and competitors' social media activities. Plan and implement social media advertising campaigns to reach target audiences. Analyze social media metrics and prepare reports to measure the effectiveness of social media efforts. Amazon Product Lister | Bhatia Brothers August 2022 - May 2023 Key responsibilities: Manage and update product listings on amazon as a fulfillment by Merchant (FBA) seller. Monitor and maintain accurate inventory levels for listed products. Coordinate with the sales team to ensure timely order processing and shipment Leads Generation Specialist | C4 Entertainment February 2022 – March 2022 Key responsibilities: Conduct research to identify potential leads and prospects for the company. Utilize various lead generation tools and platforms to gather contact information and data. Reach out to leads through various channels, such as cold calling, email outreach, and social media engagement. Qualify leads by assessing their needs, interests, and suitability for the company's products or services. Maintain accurate records of lead interactions and update CRM systems accordingly. Collaborate with sales and marketing teams to optimize lead generation strategies and achieve conversion goals. Leads Generation Specialist | SNJ Tires May 2022 – June 2022 Key responsibilities: Research and identify potential leads and prospects through various channels. Utilize lead generation tools and platforms to gather contact information and data. Implement lead nurturing strategies to build relationships and engage with leads. Qualify leads by assessing their needs, budget, and interest in the company's products or services. Collaborate with sales teams to ensure a smooth handover of qualified leads. Regularly update and maintain lead databases and CRM systems.